Founder & CEO
Red Media Circle (RMC),
International Fashion Festival Canada (IFFC)
Red TV International
President, Pakistan Sister Cities Initiative
Sadat Choudhary – Visionary Leader, Global Cultural Strategist, and Founder of Transformative Platforms
Sadat Choudhary is a global influencer, cultural strategist, and entrepreneur shaping the nexus of media, fashion, trade, and religious tourism. As Founder & CEO of Red Media Circle (RMC), Red TV International, and the International Fashion Festival Canada (IFFC), he has redefined event production, media outreach, and cross-border collaborations, delivering large-scale experiences that resonate worldwide.
Through the International Sister Cities Initiative and Pak Yatra TV & Tours, Sadat drives religious and trade tourism, creating enduring bridges between nations while amplifying Pakistan’s cultural and economic footprint globally. His visionary approach has transformed diplomatic, commercial, and cultural engagements into high-impact platforms for international collaboration.
A pioneer in the Pakistani-Canadian community, he founded the Pakistani Canadian Cultural Association of Alberta in 2013, launching the historic Pakistan Flag Raising Ceremony at Calgary City Hall, now an annual landmark, and the Pakistan Festival every August 14, celebrating Pakistani heritage on an international stage. Earlier, during his tenure with the Pakistan Canada Association, he facilitated the acquisition of 10 acres of land in 2010, reflecting his strategic foresight and lasting legacy.
A lifelong advocate for youth and education, Sadat has served as a judge for the Calgary Youth Science Fair (CYSF) for over a decade and for the Canada-Wide Youth Science Fair (CWYSF) in 2003, nurturing innovation and academic excellence.
Sadat Choudhary’s career is defined by shaping institutions, disrupting conventional platforms, and leading initiatives at scale, creating enduring cultural, social, and economic impact across continents.
PRESIDENT
Tariq Hameed is a multidisciplinary creative leader, Telecom Engineer, and internationally respected music professional who has joined hands with Red Media Circle as President of Red TV International, strengthening the group’s global media and cultural footprint.
Widely recognized as the lead singer of Nexus Band, one of Pakistan’s most influential pop music groups, Tariq brings decades of experience as a composer, singer, arranger, and producer. His artistic journey seamlessly bridges music, broadcast media, and cultural storytelling—values that sit at the core of Red Media Circle’s vision.
As Founder and CEO of Nexus Productions, Tariq has successfully delivered international concerts, large-scale events, and cross-platform productions while nurturing creative talent across music, television, and stage. His deep engagement with literature and poetry further reinforces Red Media Circle’s commitment to meaningful, content-driven storytelling rather than transient entertainment.
A long-standing collaborator and trusted ally of Sadat Choudhary and the Red Media Circle leadership, Tariq’s decision to join hands reflects a shared belief in building a globally credible, diaspora-connected media network. Together, they aim to position Red TV International as a cultural bridge—projecting authentic South Asian narratives, creative excellence, and contemporary discourse to international audiences.
In his role as President of Red TV International, Tariq Hameed provides strategic creative leadership, drives international content collaborations, and supports Red Media Circle’s broader mission of culture, commerce, and global influence through media.
Music Curator & On-Air Cultural Contributor | RED TV International
Jamal Raja is a classically trained vocalist with expertise in light classical, ghazals, and playback singing, trained under Basharat Khalil and Ustad Habib-ur-Rehman Khan (Patiala Gharana). He has performed on Canadian-produced films and radio, shared the stage with icons like Ali Zafar, Abrar-ul-Haq, and Roona Laila, and produced acclaimed original music, including “Naqaab,” featured on multiple TV and radio channels in Pakistan, Canada, and the US.
A longtime voice of Radio Pehchan and a key figure in Pehchan Promotions now, Red Media Circle events in Western Canada for over 20 years, Jamal now brings his musical expertise to RED TV International as a Music Curator and On-Air Cultural Contributor, bridging heritage and contemporary music for a global audience.
GM Operations & Production
Mehboob Raza is a seasoned television and film professional with 23+ years of experience across broadcast, digital, and cinematic platforms. Renowned for his creative vision and technical mastery, he has led high-impact productions as a Producer, Director, DOP, Cinematographer, and Editor, delivering compelling content on time and within budget.
A long-time collaborator of Sadat Choudhary, Mehboob has supported major events in Western Canada, including technical direction for Aftab Iqbal’s tour under Pehchan Promotions (now Red Media Circle). He now brings his expertise to RED TV International and Pak Yatra TV & Tours International as GM Operations & Production, overseeing end-to-end project execution, creative direction, and technical operations for international media and cultural initiatives.
Mehboob’s portfolio spans television
Muhammad Jawaid Khan is the Founder and Chairman of IBE ( international Business Expo )and the Chief Executive Officer of THE EMPIRE Group of Companies, exemplifying visionary leadership across real estate development, bespoke construction, and global lifestyle enterprises. Celebrated for his discerning judgment and principled authority, he is widely regarded as a distinguished force of influence and excellence within the Pakistani-Canadian community and international business circles.
As an accomplished developer and master builder of custom luxury residences, Mr. Jawaid has curated an elite portfolio defined by architectural precision, timeless aesthetics, and uncompromising standards of quality. Each development reflects a sophisticated balance of elegance, functionality, and enduring value—conceived not merely as a structure, but as a lasting legacy.
With over two decades of leadership in real estate development and luxury lifestyle expositions, Mr. Jawaid has played a pivotal role in elevating South Asian culture and heritage across North America, creating prestigious platforms that seamlessly unite culture, commerce, and global distinction.
Beyond enterprise, he is a respected philanthropist and patron of community advancement, championing high-impact initiatives and signature events that enrich social well-being and cultural continuity. His unwavering commitment to craftsmanship, cultural preservation, and elevated business standards has firmly established him as a custodian of legacy, an architect of distinction, and a visionary advocate of enduring progress.
Content Creator & Production Managemer | Red TV International
Rana Sarfraz Ahmad is a seasoned artist and media professional with a career spanning over three decades. His journey began in 1987 with the prestigious Ajoka Theatre, where he received his formal training and developed a deep foundation in theatre, film, and television.
Artistic Highlights: A veteran of the screen, Rana has played lead and instrumental roles in several iconic dramas that defined Pakistani television, including:
Junjal Pura: Memorable for his standout portrayal of Zulfi.
Raaheyn: Widely acclaimed for his powerful performance as Chaudhry Sarwar.
Sat Rangi Saver: His celebrated debut production.
Leadership at Red TV: A long-time associate of Saadat Choudhary, Rana now brings his extensive industry wisdom to Red TV International. As the head of Content Creation and Production Management, he blends his classic training with modern technical expertise to oversee high-quality productions and shape the creative direction of the network.